The scent plays on the sense of bag

favourite artists, music or stars. Burberry customers can post pics of their favourite trench coat on the brand's Art of the Trench blog and since this (northern) summer they can send a digital kiss to anyone, anywhere in the world, via Burberry Kisses, "to give technology a bit of heart and soul", says Bailey. This perhaps explains why Ahrendts is heading to Apple to steer its retail division. g from accessories, to shoes, clothing and outerwear and ranges from £4 for socks up to £750 for a Mongolian for jacket. READ: Win a £1,000 Topshop shopping spree with creative director Kate Phelan Gucci top handle bagThere's leather, lace, suede, chiffon, crochet, glitter, Mongolian shearling, pvc and angora wool, all in the boldest of brights and sweetest baby hues.

While some of the clothing may require a healthy dose of confidence, the accessories offer less-courageous customers a sprinkling of Meadham magic - our favourites being the luxurious, multicoloured Mongolian fur stoles. For those wishing to go the whole hog there's plenty on offer Gucci card casethough - from ballsy cartoon-esque shoes to patchwork leather jackets and super-sweet frilly heart-emblazoned playsuits. Brit Rhythm is the first fragrance the company has launched since it brought its previously Inter Parfums licensed beauty business back into the corporate fold, and it shares the hallmarks of everything Bailey does. There is attention to detail not

only in the scent but in the bottle too, which is a Gucci cosmetic case bagstudded, smoky glass. The scent plays on the sense of "ts own goods to consumers through its own channels, including Burberry stores and its website). Retail now accounts for exactly two-thirds of Burberry’s overall business, up two percentage points from the first half of last year. Meanwhile, wholesale sales also continued to grow. Sales in one of Burberry’s most important markets, China, proved stronger than expected, up 20% over last year, though still weaker than the 30% growth seen between 2011 and 2012. The company now has 71 stores in 36 cities across mainlan